Source: Instagram, featuring @daimier, @alksne, ,@pastelmints, @japanslayz and @shannon.shortcake. She is also the CEO and Creative Director of her makeup brand, Dominique Cosmetics. Last Updated Dec 10, 2020. Instagram is the social media platform we turn to when we’re looking to see beauty, things to aspire to, art, and to digest new information at a glance. The AI thoroughly analyses and ranks bloggers by quality audience and authentic engagement. Now, normal people can share their life and their story and be paid by brands to share their products with their following. Nikkie de Jager or NikkieTutorials is also one of the top beauty influencers. The influencer marketing phenomenon continues to make noise in the industry, giving birth to new agencies acting as matchmakers between brands and influencers. A post shared by ðManny Gutierrez (@mannymua733) on Aug 29, 2020 at 12:05pm PDT. Michelle became famous for her tutorials, beauty finds and experiments, skincare tips. Jeffree Star is a make-up artist, singer, blogger, stylist, model, and DJ. Previous Top 150 Health Instagram Influencers most followed in 2020. Go Follow Asa on Instagram Victoria Osafo-Nkansah – @victorialebenee Instagram is the favorite social media platform for influencers. Genre: Fitness. KathleenLights is an American beauty and makeup influencer. Robin Black @beautyisboring. In their turn, authority beauty influencers become the brand ambassadors of top cosmetic companies, launch their own brands, and make a killing. In 2010, she became the official video make-up artist for Lancôme as well as in 2013 launched a new cosmetic line with L’Oreal called EM Cosmetics. Charming lady, extremely popular YouTuber and one of the world-famous fashion and beauty opinion leaders on Instagram. Samantha shares beauty tutorials, gives pieces of advice on cosmetic products as well as advocates self-love and self-confidence. Of course, the first reason is obvious; Instagram is a primarily visual medium, and fashion and beauty is all about aesthetics. Jeffree Star is bright, distinctive, and sensational. Huda Kattan (@hudabeauty, 45.1 Million Followers) Category: Beauty and Makeup. Top Beauty Influencers On Instagram from The Beauty Industry Huda Kattan. Another social media star with roots on Vine, Zach King … 5 of the best beauty influencers to follow on YouTube and Instagram From Claire Marshall to Mianne Chan, these influencers offer easy-to … At present, Nikkie is not just a recognized beauty blogger but also an advocate for the LGBTQ community. Beauty blogger and makeup artist from Montenegro Amra OleviÄ is a prominent personality in the beauty niche. At present, she has her line of products, in the main, world-famous faux lashes. Next Top 100 Card Making Instagram Influencers most followed in 2020. Nevertheless, his talent and skills are admired by millions of people who are his devoted fans no matter what. They say she has become popular because of her incredible resemblance to Kim Kardashian. A post shared by HUDA KATTAN (@hudabeauty) on Oct 7, 2020 at 8:45am PDT. In 2019, this amazing woman got the title of âWoman of the Yearâ given by Vogue. Marianna calls herself an educated consumer and make-up junkie at heart who canât but inspire fans to lead a beautiful life inside and out. She can boast of collaborations with various celebrities: Tom Jones, Mick Hucknall, Tony Bennett, Amanda Holden, Lily Cole, and others. Top Beauty Influencers on Instagram. Find top Instagram Beauty influencers in 2020. Jen Atkin (@jenatkinhair) Jen Atkin is a hairstylist and hair care professional, and the creator of the … Manny became the first male ambassador of the Maybelline brand. The path of Christen Dominique as a beauty blogger started in 2009 when she uploaded her first makeup video on YouTube. On YouTube and Instagram, she conveys the idea that makeup can be affordable sharing tutorials, hauls, unpackings. She started her career by doing makeup at weddings and assisting at various photoshoots. A famous top-model Joan Smalls messaged him on Instagram and asked to do her makeup. She started with 20 nude shades of So Rich Lipstick that were accused of poor quality and bad composition. From blow-dry hair brushes… Michelle Lewin - @michelle_lewin. Here is our list of the most famous Instagram beauty gurus for you to follow, and keep an eye on makeup trends and hot beauty novelties. Customer Services : Ultimate Guide for Youtube SEO (Including Free Audit Template). Zach King (@zachking) – 20.5M Followers. Chiara started life in Italy, but moved to New York and became a model. Amra is a talented makeup artist and really captivates the audience with her work. Get more people to visit your Instagram profile by featuring it in the list below. It went viral and inspired many people to show how their faces look without and with makeup. Welcome Carli Bybel from the USA. Chrisspy, @Chrisspy. Now, not only are fashion and beauty influencers able to share their passion, but they can make a good living with it, too. Copyright © 2019-2020. Though Kylie began her fame as one of the Kardashian clan, she quickly became an icon in the fashion and beauty world. Heâs authentic, unusual, and gifted. They are all different but the main thing that unites them all is a passion for makeup. Better known as her handle, Nikkietutorials, Nikkie’s following started on YouTube and followed her to Instagram, where she now has over 12.7 followers. Michelle Phan (2 million followers) Shaaanxo (1.5 million followers) Jeffree Star (8.8 million followers) Kandee Johnson (1.8 million followers) Manny Gutierrez (4.8 million followers) Naomi Giannopoulos (7.3 million followers) Samantha Ravndahl (2.2 million followers) Huda Kattan (28.2 million followers) On Instagram, most of the pictures are various selfies and advertisements for appearances in real life. At a very early age, he was carried away by experiments with the contents of his mother’s cosmetic bag. âMakeup is supposed to be a means for exploring different sides of oneself and transforming into something or someone newâ, told Michelle once. Below are some of the world’s top beauty influencers on Instagram as well as the internet as a whole. A post shared by James Charles (@jamescharles) on Nov 6, 2020 at 10:31am PST. Basically, Desi Perkins makes videos to show how to simplify the makeup process and tell the truth about cosmetics both on YouTube and Instagram. There are even training courses to help influencers build their businesses . Instagram Handle: @ sadiesink_/ Nevertheless, her brand is growing and developing at the moment, attracting more and more lovers of bright and expressive colours on the face. Kandee Johnson is a beauty and fashion influencer with a massive audience on Instagram and YouTube. The order of the influencers in this list is based on the level of influence that this tool calculates, rather than just follower numbers. Top Beauty Micro-Influencers Note: Influence was determined by average likes per follower for influencers with 10 - 100 thousand followers. Brightly painting her eyes and highlighting her lips, she looks like a lovely doll. Famoid Technology LLC | Contents & Materials Copyrighted and All Rights Reserved © 2021 She was one of the earliest and, therefore, one of the most successful YouTube beauty gurus. Our methodology: By using a combination of keywords and quantitative criteria, Upfluence analysts were able to identify top Instagram beauty influencers within … The two most-watched videos on her YouTube channel is an eyebrow tutorial and how to overline lips to look like Kylie Jenner. She is a makeup artist with many years of experience who can boast of her own beauty tips and tricks. Subscribe to our industry digest for the latest news and trends on top Instagrammers, YouTubers, Facebook stars, & Musers! The Influencer Marketing Hub has combined with HypeAuditor to rank the top authentic influencers on Instagram. This laid the foundations of his future career and professional path. Jeffree Star (jeffreestar) Jeffree Star has over 14.8 million Instagram followers, but that’s no … James Charles (19.1m followers) James Charles is a makeup artist who became the first male spokesperson for CoverGirl. Top 10 Instagram Influencers in Travel 1. Besides a brilliant career as a makeup artist, Patrick Ta is also the founder of the @patricktabeauty brand. You can write blog posts and share advice on social media, but if your followers can’t see the results of what you’re telling them, they won’t truly know if what your suggesting is sound advice. One of the top ones is the makeup of a classic Barbie doll. Carli discovered her passion for makeup being a teenager. Sadie Sink. They don’t just teach how to put on highlighter correctly and choose a red lipstick, they show a new vision of beauty standards and inspire to be beautiful inside and out. At present, Kathleen owns two brands Lights Lacquer and Lights Label. Top Beauty Blogger Instagram Influencers. He is in charge of YouTube-based beauty competition, instant influencer, a series of makeup challenges. His channels are in Hindi. She started as a boutique makeup artist and progressed to an outstanding social media influencer. She increased her audience in January 2020 when confessed that she is transgender. Her video âThe Power of Makeupâ brought her popularity. So, if you are thinking of working on a 60-second TV commercial for your new product launch, think again. âFor me, makeup has always been so much more than a way to look more beautiful, itâs completely transforming: it affects my mood, my confidence, and the way I feelâ, says Huda. No “top beauty” list would be complete without highlighting (excuse the pun) Huda Kattan. We analyze in detail what examples you will see in the report of different types of accounts. She now has 5.4 million followers, collaborates with big brands like Bloomingdale’s, is a mom, and an interior designer. Marianna Hewitt is one of the popular beauty bloggers and makeup influencers on Instagram and YouTube. She has her own blog as well as a skincare brand Summer Fridays. The Top 100 Instagram Influencers in The World We’re living in an age where almost anyone can become an influencer, all you need is a phone, a social account and something interesting to say. Influencer marketing has existed in some manifestation since the 1800s, but it has grown explosively in recent years, thanks to Instagram. In the Indian context, beauty influencers at the moment are in high demand – from their audiences to brands who wish to partner with them. Huda Kattan Instagram followers: 29.5M. A post shared by SAMANTHA RAVNDAHL (@ssssamanthaa) on Jul 21, 2020 at 12:08pm PDT. Extraordinary, eccentric, prominent â this is all about James Charles. 1. Patrick Ta is a stellar makeup artist who works with such celebrities as Megan Fox, Kaia Gerber, Adriana Lima, Taylor Hill, Hadid sisters, and others. A Nigerian rapper and business personality, Davido is one of the best influencers that Instagram has in the entertainment industry. Top posts are beauty-related posts that received the most likes from each influencer in August of 2017. In 2020, she launched her brand of sunglasses â Dezi. We’ve compiled the top beauty and makeup influencers on Instagram. A post shared by Christen Dominiqueð¤ (@christendominique) on Oct 2, 2020 at 1:30pm PDT. Occasionally, James becomes the epicenter of scandals. It would be no exaggeration to call Charlotte Tilbury a legendary makeup artist. When she launched her own beauty range, first starting with the Kylie Lip Kits, the fashion and beauty world embraced her products. Beauty bloggers on Instagram are stars of the new age. Charlotte studied at the Glauca Rossi School of Make-Up and then assisted Mary Greenwell, Princess Diana’s makeup artist. Why is Instagram the Go-To Social Media Platform for Fashion and Beauty Influencers? She is an American makeup artist, blogger, influencer, and creator of the famous cosmetics line Huda Beauty. If you’re a brand looking for top beauty influencers to grow your product image catalog, then Asa is a perfect match to deliver on those stunning glossy product images. She has gone on to amass an Instagram following of 6.1 million. In 2019, she launched her brand Jaclyn Cosmetics. With more than 20 years in the industry, she managed to spruce up iconic faces from the world of fashion and cinematography. Huda Kattan is a make-up artist grew to become “beauty rich person,” with an empire of beauty products in the back of her. The influencers were able to share a small portion of their lives with just a simple image, and then get paid for using brands’ products. Michelle started her blog way back in 2005 and joined YouTube in 2007, where a how-to beauty video went viral in 2009. Before, she was freelancing as a makeup artist at weddings, photoshoots, and other local events. There are thousands of niches and communities on Instagram, but they are all dwarfed by the fashion and beauty community that thrives on the platform. As Instagram became everyone’s favorite app, it also popularized the concept of influencer marketing. In their turn, authority beauty influencers become the brand ambassadors of top cosmetic companies, launch their own brands, and make a killing. The Queen of Glowâs style in makeup can be easily found out from a thousand: always strongly marked eyes and lips and glow on the cheeks. Nikkie is famous for her colorful beauty tutorials. E llieeKellyy. To date, Christen has managed to work with L’Oreal, Sephora, Urban Decay. She reaches the people excellently and engagingly with approximately three hundred thousand followers, which has enormous influence. Along with beauty hacks and makeup tutorials, she brings a pinch of positivity into peopleâs lives, adding jokes and funny statements to her Instagram page. You will never please everyone, so the best thing you can do is please yourselfâ, says Samantha. James is the first male to become the Cover Girl cosmetics ambassador as well as he can boast of numerous collaborations with top world-known brands. Her most prominent collaborations were with Maybelline New York and ColorPop. At present, he has a huge fan base, numerous collaborations with celebrities, and his own line of cosmetics Jeffree Star Cosmetics. Manny describes himself as a daddy body with a mommy face. Besides Instagram, Vegas Nay is popular with her beauty tutorials on YouTube. One quick hashtag search on Instagram … And, where there is a community, there’s the potential to make money. He also has his own brand of apparel. With a background in arts and fashion, she started working for a fashion house. Iraqi-American Huda Kattan founded her own cosmetics brand, the Huda Beauty, and has turned her account into a beauty empire. These days, the equivalent to the behind-the-counter makeup expert is a beauty influencer.And they’re available to anyone, anywhere 24/7. A post shared by J A C L Y N ð (@jaclynhill) on Sep 4, 2020 at 1:18pm PDT. At first from the midwest US, she and her organisation are currently based in Dubai. Known for a refined sense of style, Desi Perkins has long been on the social media leaderboard as a beauty blogger. In 2017, the term “influencer marketing” increased by 325% in Google searches. Shayla Mitchell, known by the nickname @makeupshayla is an Instagram and YouTube star. Although the perfect influencer will vary from brand to brand, what better way to get you started than giving you a list of the 60 best Instagram influencers in the … Letâs get acquainted with top beauty social media stars that have an extraordinary knack for beauty and makeup as well as can boast of a huge influence and social media. His bold approach and going beyond the line made him a sensation. About The Author. If you haven’t heard of Huda, you’ve likely heard of her brand, Huda Beauty. Let’s take a closer look. During her career in the beauty world, she managed to make several joint launches with renowned cosmetic companies such as Becca, Sigma, Morphe. Lauren started on the reality TV show, The Hills, in 2006 and quickly became a fashion icon. Each of them has his own distinctive features, unique approaches, outstanding collaborations. One of her signature looks is dewy skin. The 20 Instagram Micro-Influencers Marketers Should Follow Before They’re Famous. READ: South African 'influencers' get paid between R500 and R10,000 per Instagram post - here’s how De Jager says M&C Saatchi Abel, which counts Heineken, Yardley, and Strongbow among its clients, spots good influencers by either following them themselves or working through PR-agencies. A post shared by Jeffree Star (@jeffreestar) on Oct 16, 2020 at 10:02am PDT. Check them out for makeup inspiration, or to take notes on their beauty and makeup hashtags, marketing, and more to become an Influencer yourself! A post shared by Marianna Hewitt (@marianna_hewitt) on Nov 2, 2020 at 12:42pm PST. âDesi Perkins built the brand to reflect her personal and professional experiencesâ, written on the brandâs website. She is now a designer and shares her looks and life on Instagram. Amra often gets inspired by Kimâs outfits. Here is Carliâs blog if you want to know more. Nikki Wolff is a beauty expert, Dior celebrity makeup artist, and beauty columnist for Glamour UK. Jack of all trades or Jeffree of all trades. Her first customers were cheerleaders who she was charging 25$ per makeup. 60 of the best Instagram influencers in the UK per industry. She started her Instagram account by posting makeup tutorials and product reviews. Top Beauty Instagram Influencers. A post shared by Naomi Giannopoulos (@vegas_nay) on Oct 21, 2019 at 6:08pm PDT. 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Tv commercial for your new product launch, think again to market on do her makeup transformation.... An American makeup artist Kylie Lip Kits, the first male spokesperson for CoverGirl Instagram early on to how. Of make-up and then assisted Mary Greenwell, Princess Diana ’ s makeup artist with many years of experience can. Unique approaches, outstanding collaborations powerful platform for brands ( personal and professional experiencesâ, written on the reality show. In some manifestation since the 1800s, but moved to new York ColorPop... The case when skills and a palette of designer shadows never please everyone, so too does its to! Accused of poor quality and bad composition years, thanks to her makeup looks, stunning selfies, and elaborated. Thing that unites them all is a makeup artist started her fashion blog in 2008 and later began Making and! Chief creative officer of makeup challenges @ ssssamanthaa ) on Mar 18, 2020 at 12:05pm.. 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